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Travel with my daughter, and it opened a new chapt
浏览次数:1958次 更新时间:2017-11-10

Travel with my daughter, and it opened a new chapter in my life.

By: Yujie Zheng


The pictures in my cellphone album and friend zone are mostly my daughter, and I would save the photos to my computer when I run out of memory.

The financing circle calls me Old Zheng. I traveled around the world like a free-flying eagle when I was young. I was vigorous and fearless.And almost everyone knows I am a workaholic.

My change happened when I came home from a business trip and found my baby girl had grown into a little girl who could hug my leg from a baby that needed to be held.

Seeing my daughter grew day by day, I started to think how to raise her well. My“well”does not mean a good health or a good score, and I wanted to help her to become the person she wants to be.

I decided to travel around the world with her to make that happen. The world is big, and I want to see it with my daughter. I resigned and declined all the opportunity and left with our packages.


One: My daughter showed me the upgrade in consumption.

It was easy to fool my daughter when she was younger, and she would go on a plane or get off a car easily with some sweet talks. But later I found she had changed and had her judgment which was a good thing, and it indicated that she was forming her judgment towards the world gradually.

Especially when we went to see the Yin ruins at Anyang and my daughter was like possessed by questions, and she was curious about everything. She asked the guide so many questions, and the guide was patient and told my daughter one story after another. When we went back to the hotel at night, my daughter asked me to find her a guide the next day to tell her stories.

After we returned home from this trip, I realized she was different while saw her shared her experiences of this trip with her friends that she focused on psychological feeling more now instead of pure fun. My daughter’s generation needs more than rich materials, and their minds also need to be nourished. The is an upgrade brought by the growth of living standard. Culture plus travel is happening and shows the direction of future.

Two: The inspiration on customization I got from the independent trip at Chengdu with my daughter.

At the summer vacation this year, my work was canceled, and we decided to try independent trip at Chengdu on the spur of the moment. Before we left, I did a lot of homework. I researched on the hotel, tour site, and local specialties. My note was five pages, but it turned out to be useless when we I arrived.

So we took a taxi and asked the driver take us to some places fun.

It was tour season, and there were people everywhere. The driver learned that I was travel with my daughter, and he became our guide passionately which led us to feel the passion of Chengdu citizens.

Our first stop was Temple of Marquis, but the traffic jammed on the way there. The cars were filled with tourists. Getting stuck on the road influence the mood. Especially my daughter who had a tantrum and wanted to get off the car because we were in the car for too long.

The driver changed another road to avoid the traffic and drove across a middle school near Temple of Marquis and got out from the back door of the school where was also the front of the Temple of Marquis.

The driver told my daughter a lot of funny stories about Chengdu on the way which let her forgot the unpleasantness of traffic jam. When we arrived, he also told us where to pay attention and where did not need attention. He told us some shops that the locals love once he learned that we wanted to buy some local specialties.

Some people say that travel can relax but most the trips cannot do that and some of them can even make you more unpleasant.

I was lucky to meet an experienced and hospitable driver. At the trend of upgrade consumption, I believe most of the tourists need customization and high-quality service from how to plan the best route, how to face accident nicely, how to experience the local cultures maximum and not to conned by sellers during tour shopping. Independent trip with my daughter to Chengdu made me realize that tour in the future will be personal and customized with high quality.

Three: The problem I saw while traveling with my daughter.

Not every trip is pleasant. My daughter loves sea, beach, sunshine, and waves. Those things inspire the desire to get close to nature. It may get you tanned, but happy is the top priority.

We chose independence trip almost every time. We inclined to choose hotels and restaurants base on some big national OTA platforms.

Once I chose a family hotel on one of the OTA platforms when we went to Sanya. The condition of the hotel was satisfying, and the service and security were flawless. I found there was another hotel in the city that had the same score with the one we were living just with a different theme. So my daughter and I went to try, but the sanitation and service were worse than the family hotel we stayed in.

I realized that most of the OTA platform nationally are lack of supervision on hotels. The scoring system it has now cannot be a reliable reference. This happened because of the hotel, the platform and the imperfection of the laws.

Four: A thing called Travel Company let me see the solution of the problem.

All this time, I think context, cultural travel, and comprehensive health are good businesses. One day I was talking with the founder of Travel Company Rongsheng Di, and he showed me how to change the mess in cultural travel business patter by sharing guide. It was fascinating because it solves the problems I encountered which I can not solve.

I immediately invested in this program. Other people asked me why and my answer was that even our feet are in the mud, we had to look towards the sun. I am a father, and I want to give my child a bright world. I can not wait for other people to do it so that I will build the world myself.

Travel Company knows this business very well and does not lack guide. What it lacks is the cultural spreader who can offer high-quality customized service. Enhance the professional ability and service cognition of the guides. Helping the guides get rid of the intermediary role of being exploited and let the guides face the need of the tourist directly. They can get a job by competing test and tourist evaluations. They can have more incomes, gain respects and trust. This will change the structure of travel industry.

I do not think there will be Travel Company two years earlier. It appears because of the disappearance of demographic dividend and the increase in human’s income. The anxious and desire for excellent travel culture and quality travel life of more people pushed this industry to upgrade. Travel company appears because of it. In the future, it will become an aggregator platform that has good guides, quality service, travel culture and evaluation system.

As a father, I want to give my daughter the best; as a tourist, I am more willing to pay for useful context and service; as a financier, I also like to pay for good programs.

Writer’s Information

“As a father, I want to give my daughter the best... I want to give my child a sunshine world, and I can not wait for other people to do it so that I will build this world.”Yujie Zheng was the general manager of the holding financial department of LeTV. He is the founder and CEO of Changle funds; the corporate financial supervisor of ZTE Cooperation; the general manager of director’s office and the executive assistant of the mid-east region of QTEL, etc.. A financier with all the glories jumped into the tourist industry to give his daughter the best travel experience.

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